Ads & analytics
How to connect Meta Ads (Facebook & Instagram) to Metriflow
Connect Meta Ads to bring Facebook and Instagram spend into Metriflow, next to the leads it brought and the revenue that followed.

What you get
- Daily spend, clicks, impressions and lead conversions per campaign.
- Cost per lead and per SQL for your Meta campaigns.
Before you start
- A Growth or Business plan.
- Access to the ad account in Meta Business Manager.
Step by step
1Connect with Facebook
Go to Company Settings → Integrations → Meta Ads and click Connect Meta Ads, then log in with Facebook.

2Share your ad accounts
Choose the business and the ad accounts to share, and allow read access to ads (ads_read).
3Choose the ad account and sync
Back in Metriflow, click Choose, pick the ad account, then click Sync now.
What Metriflow reads
- Campaign names, and daily spend, clicks, impressions and lead actions.
Questions
Why do I need to reconnect sometimes?
Meta's access lasts about 60 days. When it expires, the card shows an error. Click Connect again and you're done.
Privacy and security
Read-only access. Disconnecting deletes the synced Meta data. Privacy Policy
Related guides
Ready to connect?
Sign in and go to Company Settings → Integrations. Questions? Contact us.
Open Integrations